The Wool Collection

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Pure Natural Performance

Our philosophy is quite simple - create timeless garments that stand the test of time in pure natural performance materials. The Wool Collection is the definition of this philosophy.Ask a Navy SEAL or a mountaineer about true performance materials. They'll tell you. It's wool. But wool is not just wool.High-quality fibers and strong, soft yarns are the secrets. Truly timeless performance.

Joachim Latocha, Founder

The Overview

  • The Merino Quarter Zip | navy merinould quarter zip fra BARONS
    1
    The Merino Quarter Zip

    Our perhaps biggest news this year and a true classic on Wall Street. Made from 100% Merino wool.

  • The Wool Overshirt | sand uld overshirt fra BARONS
    2
    The Wool Overshirt

    Launched last year and already a classic. Created for the transitional seasons. Now also available in Sand color.

  • 3
    The Merino Shirt 2.0

    Two new colors and an entirely new fabric with an extremely smooth and fine surface. Our most exclusive shirt to date.

Coming soon

  • 4
    The Cashmere Long Sleeve Polo

    Our first polo in extrafine merino with cashmere. Knitted in Italy with the craftsmanship technique that gives the seams a soft drape

  • 5
    The Wool Trousers

    A classic in wool. Designed to fit perfectly and keep you comfortable from office to dinner.

Natural Performance

The Wool Collection

The Wool Collection

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The Wool Collection FAQ